General Specs

• File size requirements for each piece of creative are detailed below in "Deliverables".
• OTP/Expanding creative must be developed and submitted using the .fla template supplied below in "Deliverables". No template is necessary for the 350x200 and 420x80 units.
• A standard Y! close button is supplied in the templates. Custom close buttons are permitted but must contain the text "close" and be clearly visible to the user. Yahoo!Xtra may move the close button to ensure users can easily find and use it. Yahoo!Xtra may also reject a close button (including the standard Y! close button) deemed unsuitable for a particular set of creative.
• A replay button is not required but can be added to the end frame of the inline 350x200 banner.
• OTP ads will be frequency capped at once per browser per day.
• Creative may not extend beyond the dimensions in the .fla template below.
• Transparent areas may not be clickable.
• Expanding/Floating ads will only be viewable to Windows IE 5 and above.
• Audio must be initiated by user click. No mouse over starts.
• All standard specifications apply. See the linked spec pages for each creative below.
• Third Party hosting is not permitted on the Y!7 homepage.
• Creative is subject to Yahoo!7 approval.

Examples: 1 2

Deliverables:

• 350x200 .swf and .fla Full Specs Here: rectangle_350x200
• 350x200 alternate image
• 420x80 .swf and .fla (optional) Full Specs Here: banner_420x80
• 420x80 alternate image (required if 420x80 .swf is delivered)
• 780x200 .fla – exported .swf no more than 100kb. Download the template here
• All .swf files must be accompanied by .fla files and all required fonts in a PC format.
• .fla files and fonts in PC format are required and work on the ad cannot start until they are received.

Leadtime: 10 Working Days

Rich Media Vendors/Third Party Servers

Rich Media run on the Yahoo!Xtra homepage cannot be third party hosted.